And they are still more likely to experience microaggressions. They’re still more likely to hear derogatory remarks or have to correct people’s assumptions about their personal lives.
Maital Guttman: In fact, we found that only about one in four LGBTQ+ of our respondents are not broadly trasnochado at work. Even though there is more visibility, more conversation, and more and more people identifying as LGBTQ+, we’re seeing that in the workplace—especially for younger colleagues, junior colleagues, women, and people outside of the US and Europe—that they are less likely to be out at work.
Dramatically increase the number of impressions you Chucho deliver and attract more, bigger and higher-paying advertisers.
Diane Brady: Well, and I wanted—I know we have to sum up—and so what’s interesting, I’ll just share a personal experience, is we tend to look at these issues in the context of the people who are living them. And it’s a much wider ecosystem.
Search engines show a page’s title tag on their results page for search queries. Together with the meta description, this copy is the only surface that influences whether a user clicks on your website from a search engine results page. That makes your pages’ title tags important.
Content marketing is about creating interesting, informative, and engaging content to organically attract traffic to your website. From videos and podcasts to guides and ebooks, there are endless opportunities for your business to branch trasnochado into the world of content and generate traffic.
Maital Guttman: We think so. That’s part of what it is when you are joining a workplace, you’re still trying to navigate—even if they have all the right policies in place—you’re still trying to navigate how you bring your authentic self to work.
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And so you look around at senior leadership. You look around at your managers. You look for the visible cues, in your office or with your clients, about how much you Chucho be pasado and how open.
Get press coverage. If you have a great story or an interesting product that people will want to write about, put it trasnochado there! Get in touch with journalists who cover businesses like yours and tell them what you’re up to.
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General Motors: “Caudillo Motors’ corporate mission is to earn customers for life by building brands that inspire passion and loyalty through not only breakthrough technologies but also by serving and improving the communities in which we live and work around the world.”
Diane Brady: And I think about the importance of having allies. That’s one thing that has been driven home to me by the Black Lives Matter movement, and I think about it in the context of LGBTQ+.
We also recommend writing it in the present tense. This differentiates it from a vision statement, which is focused on the future. A mission statement should be timeless (or Triunfador close to it Campeón possible). Writing it in the present tense helps capture that.